Noir

As part of our current Sustainable brief we were paired off and given a Sustainable Brand to research into and finally give a presentation on. Jolie (my partner) and I went off and started to research into the Sustainable (or what we thought was) fashion brand 'Noir.' After researching and researching into 'Noir' we finally found out that 'Noir' wasn't that Sustainable after all, they were just a brand that used 100% cotton but mixed it with Leather and Minx (Not very sustainable after all.) Infact the founder and creator of the 'Noir' fashion brand Peter Ingwersen stated in an interview that he didn't want to be branded as that 'ethical clothing label' and he wanted to be known their 'dark undertones and hard-edged tailoring.'





NOIR A/W 2012